Description
SWOT analysis is an effective method used for strategic planning to identify potential, priorities and creating a common vision of achieving the development strategy for a company.
Management & Marketing (2009) Vol. 4, No. 3, pp. 97-110.
THE INTERNAL AND EXTERNAL ENVIRONMENT...
Description
Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy.
The External Environment:
Opportunities, Threats, Industry Competition, and Competitor Analysis
Ch2-1
Strategic Inputs...