event marketing
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Introducation to Event Marketing
Description The activity of designing or developing a themed activity, occasion, display, or exhibit (such as a sporting event, music festival, fair, or concert) to promote a product, cause, or organization. EVENT MARKETING AN ADVERTISING OPPRTUNITY EventsNatural Tailor-made Created... -
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Study on Event Marketing
Description Marketing products through the sponsorship of events such as concerts, sports contests, or art exhibits. Sponsorship of an event affords the marketer an opportunity to establish good public relations among the members of the target market while also offering an opportunity for sales...- bhaumik.rathod.121
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- event event marketing marketing marketing management
- Replies: 0
- Forum: Marketing Management
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Sponsorships and Event Marketing
Event marketing describes the marketing practice in which a brand is linked to an event to create experiences for customers and associate the brand personality with a certain lifestyle. A sponsorship occurs when a company sponsors a sports event or concert, or supports a charity with its...- sunandaC
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- event event marketing marketing sponsorships
- Replies: 1
- Forum: Marketing Management ( RM , IM )