estimating expected revenue

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    THE BASICS OF REVENUE MANAGEMENT

    Description Revenue Management is an economic discipline appropriate to many service industries in which “market segment pricing” is combined with statistical analysis to expand the market for the service and increase the revenue “revenue” per unit of available capacity. THE BASICS...
    • AyeshaShaikh83
    • Thread
    • common complicating factors demand forecasting challenges estimating expected revenue what is revenue management?
    • Replies: 0
    • Forum: Marketing Management
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