e-marketplaces

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    Study Report on B2B e-Marketplaces

    Description The concept of B2B (Business-To-Business) e-Marketplace provides a new dimension in facilitating the marketers to work more effectively in particular when making critical marketing decision. Performances of B2B e-Marketplace for SMEs: The Research Methods and Survey Results...
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    Whitepaper Study on e-Marketplaces in supply chain management

    Description Electronic marketplaces (e-marketplaces) have a profound influence on the way in which organizations manage their supply chains. Proponents of the e-marketplace concept suggest that web-based trading systems, such as World Wide Retail Exchange (WWRE) and GlobalNetXchange (GNX), would...
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