customer retention

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    Study on Impact of CRM on Customer Retention

    doc_891339470.pdf
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    Project Report on Customer Loyalty, Employees and Branding

    Description Customer retention is the activity that a selling organization undertakes in order to reduce customer defections. Customer Loyalty, Employees and Branding It has been widely recognised that customer loyalty is built around several important parameters, a few of which are very...
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    Project on Sustainable Competitive Advantage Through Customer Retention

    Description Customer retention is more than giving the customer what they expect, it’s about exceeding their expectations so that they become loyal advocates for your brand. Sustainable Competitive Advantage Through Customer Retention: The Roles of Learning and Governance...
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    Study Reports on Customer Retention in Retail Sector

    Description Customer retention is the activity that a selling organization undertakes in order to reduce customer defections. Successful customer retention starts with the first contact an organization has with a customer and continues throughout the entire lifetime of a relationship. STUDY...
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    COMPANY GOALS

    COMPANY GOALS In highly competitive and complex market, these goals and value drivers do not help. Even the strategy of the customer retention does not ensue growth. This is because of the type of customer who often gets retained in the organisation. Generally there are four categories of...
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