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Ministry of Human Resource and Development (MHRD) has come up with an internship scheme for Indian nationals to commence on October 1, 2014. The main objective behind this scheme is to involve young students in policy making, project implementation and other initiatives related to education...

FACTORS TO BE CONSIDERED WHILE SELECTING A MEDIA FOR ADVERTISING OBJECTIVES BEHIND ADVERTISING CAMPAIGN. CIRCULATION, READERSHIP AND GOODWILL OF THE MEDIA. NATURE OF THE PRODUCT. NATURE OF MARKET COMPETITION. BEHAVIOUR AND NATURE OF THE CUSTOMERS. BUDGET ALLOCATION OF THE ADVERTISER. COST...