corporate communications
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White Paper on Corporate Marketing
Description This is not for purposes of self-aggrandisement but for purely practical reasons. In truth, the canon of work on the area is modest and we hope that our observations will engender interest in what (we believe) is likely to emerge as a progressively vital area of marketing...- kundanhaha
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- corporate branding corporate communications corporate identity corporate image corporate marketing marketing strategy organizations
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- Forum: Integrated Marketing Communication
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White Paper on Social Media and the Evolution of Corporate Communications
Description Social media marketing is an umbrella term that includes the use of social media for sales, marketing, customer service and public relations, indicating a convergence of these traditionally separate corporate departments. Social Media and the Evolution of Corporate Communications by...- raj_verma61
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- communication corporate communications digital communication
- Replies: 0
- Forum: Cases in Marketing
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Study on Corporate Communications and Marketing
Description Corporate communication is the set of activities involved in managing and orchestrating all internal and external communications aimed at creating favourable point-of-view among stakeholders on which the company depends. Corporate Communications & Marketing FY 2013 Strategic...