copywriting

Meaning of Copywriting Copywriting is a Specialised form of Communicating Ideas that are meant to serve the requirements of modern marketing. Elements of Copy Main Head line Sub-Headline Body copy Slogans Logotype/signature Closing ideas General Copy Principles Print copy Principles...

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these are 10 steps to effective copywriting.............. Fo through these to bes successful

This is a very well crafted question bank on COPYWRITING as a subject. But ultimately its the CREATIVITY that counts more rather than the theoritical concepts.. I am also attaching the wway COPYWRITING is carried out in an AD Agency... It contains some short notes as well as the BRIEF that...