communication function
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Introduction to Branding and Brand Management
Description Brand management is a communication function that includes analysis and planning on how that brand is positioned in the market, which target public the brand is targeted at, and maintaining a desired reputation of the brand. Branding & Brand Management What is a Brand? ?BRAND – A...- Aditi707
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- Forum: Brand Management
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Study on Brand Management
Description Brand management is a communication function that includes analysis and planning on how that brand is positioned in the market, which target public the brand is targeted at, and maintaining a desired reputation of the brand. MKTG811 Brand Management Semester 1, 2010 Department of...- Aditi707
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- brand management communication function
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- Forum: Marketing Management