challenges in growth of mobile services in india

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    Innovations in Pricing of Prepaid services adopted by CMSPs

    Description The objectives of this research is to find out the innovative price models adopted by CMSPs and its impact on their bottom line. The ‘incoming free for life time’ 3 pricing model for prepaid mobile services, which was one of the driving forces behind the explosive growth of mobile...
    • AyeshaShaikh83
    • Thread
    • challenges in growth of mobile services in india hypothesis of this research introduction objectives of this research
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    • Forum: Cases in Marketing
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