Description
A customer value model (CVM) is a data-driven representation of the worth, in monetary terms, of what a company is doing or could do for its customers.
?CUSTOMER
IS THE KING OF THE
MARKET.
?CUSTOMER
CENTRIC APPROACH
?CUSTOMER
= “PROFIT CENTRE FOR THE BUSINESS”
TOTAL CUSTOMER...
Description
Customer relationship management (CRM) is a model for managing a company’s interactions with current and future customers. It involves using technology to organize, automate, and synchronize sales, marketing, customer service, and technical support.
Building Customer Satisfaction...