brand promise

  1. roshcrazy

    Consumer preferences of different brands of sports shoes

    here is a ppt on Consumer preferences of different brands of sports shoes.....
    • roshcrazy
    • Thread
    • adidas sport shoes brand experience brand identity brand image brand management brand orientation brand parity brand promise brand value brand visuals branding approaches branding project consumer consumer preference different brands global brand importance of sports individual brands organizational brands reebok sport shoes sport brand sport shoes sports brand sports in india sports product
    • Replies: 4
    • Forum: Marketing Research
  2. B

    brand

    Segmentation classifies customers into groups which enables the retailers identify their target segment and provide the desired value. This paper is an attempt to group the customers and generate a profile of the revenue generating customer by identifying significant differences across...
    • bonddonraj
    • Thread
    • ambient brand attitude branding benefits branding brand awareness brand dilution brand extension brand identity brand management brand name brand parity brand promise brand variables branding branding approach brands company name derived brands global brand iconic brands individual branding local brand no-brand branding target segmentation types of brand visual identity
    • Replies: 3
    • Forum: Research Project Reports
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