Description
Brand management is a communication function that includes analysis and planning on how that brand is positioned in the market, which target public the brand is targeted at, and maintaining a desired reputation of the brand. Developing a good relationship with target publics is...
A Decentralized Advertising Activity is operated and controlled by individual units located in each major division, usually reporting to a division head or to a division marketing or sales head. The division advertising, sales and marketing people and control both the 'what' and 'how' of the...
advertising activity
advertising function.
advertising job
brandmanagerbrandmanager system
decentralised
decentralised system
decentralized activity
division advertising
glaxo smithkline
marketing people
miscellaneous services
principles of management
system
