brand endorsement

  1. H

    Does celebrity brand endorsement forms a part of effective advertising ?

    According to me endorsing celebrities for advertising is not a good idea. Although they are the stars in their own disciplines, making them a part of commercials is not healthy. Celebrities in India a highly venerated and "fanified", so bringing them to ads creates a wrong perception of their...
    • Hiral.s
    • Thread
    • advertisements brand brand celebrity brand endorsement celebrity effective endorsement
    • Replies: 6
    • Forum: General Talks
  2. rukhsana_yasmin

    IMPACT OF CELEBRITY ENDORSEMENTS ON OVERALL BRAND

    assignment on IMPACT OF CELEBRITY ENDORSEMENTS ON OVERALL BRAND......................
    • rukhsana_yasmin
    • Thread
    • brand brand endorsement brand identification brand impact brand importance brand influence branding tools celebrity celebrity endorsement celebrity impact celebrity influence celebrity issue endorsement impact endorsements impact importance of brand marketing influence marketing management overall brand overall endorsement product endorsement
    • Replies: 23
    • Forum: Marketing Management ( RM , IM )
Back
Top