In November 2002, on occasion of the first World Children’s Week, McDonald’s in Western India joined hands with The Nalanda Foundation to support education of the girl-child. This association is for a period of 3 years and extends up to November 2005
Why the Girl-Child?
Research shows that...
advertising campaign
advertising strategy
bluedotbluedot initiative
central role
education
girl child
girl education
health seminar
importance of education
initiative
initiatives by mcdonald
little league
mcdonald and health issue
mcdonalds
olympic games
pr in bmc
pr in mcdonald
project on bmc
project on mcdonald
projects public relations
public relation in bmc
sponsors
sporting events
use of billboards
