Description
SWOT ANALYSIS OF AXE
Axe
Parent Company
HUL
Category
Personal Care - Deodorants
Sector
FMCG
Tagline/ Slogan
The Axe Effect - Gets you more than before!
USP
With Best Quality Fragrance STP
Segment
Deodorants for Men
Target Group
Targets the male urban youth – mass urban...
Description
Axe deodorant is a popular brand among young men. This is because it is inexpensive and has many fragrances. To put on Axe deodorant, simply rub the stick under the armpits.
PRESENTATION ON
INTRODUCTION
1. Th e A xe d eod oran t w as fi rst l au n ch ed i n th e year 1983. 2. I t...
Tata-owned Corus to axe 400 jobs
Friday, November 07, 2008
LONDON: Corus, owned by the Tata Steel Group, has announced plans to cut 400 jobs at its distribution arm, saying it had been operating in a "volatile and fluctuating" market.
The proposed job losses will be spread across Britain...
Generation Ex - the Axe factor
It is said marriages are made in heaven but, on the flip side divorce takes place on earth. Indian Hindu mythology is ripe with numerous examples and stories that reflect upon the commitment, persistence and adherence to the marriage - institution.
In Satyug, a...
It is said marriages are made in heaven but, on the flip side divorce takes place on earth. Indian Hindu mythology is ripe with numerous examples and stories that reflect upon the commitment, persistence and adherence to the marriage institution.
In Satyug, a period of time where truth...