advocacy

SOMETIME AGO,a bollywood film was launched with the principles of traditional mass marketing.By survey they try to find out what viewers wanted,the hero was selected on the basis of popularity index.high decibel advertising hit mass media .All is needed was the first set of viewers to come out...

HIMSS Summit08 and Advocacy Day ... the C-Suite, providers and the consumers they serve. Keynote speakers include: John Agwunobi, MD, MBA, MPH, senior vice president and president, Health & Wellness Business Unit Wal-Mart Stores Division; ... More...