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The ultimate quality the entrepreneur needs to have is a great quantum of elasticity..Once you meet a failure, its not just how fast you bounce back, but the sheer momentum with which you bounce back, albeit on a correct turf... Friends, if interested, you can find a lot of ebooks on...

Good work...The references to the local players and the adaptation to the local market is apt

Re: SWOT Analysis:L'Oreal A good crisp presentation.. But it would have been more elaborate and subjective with respect to geographies

In the first instance the products was far from what a normal urban indian would like to get associated with. Because in indian families, in 90% of the cases, breakfast is prepared/cooked in the kitchen itself and the idea of a ready to eat/fast food for breakafst is not at all welcome...

I am Tejaswi from hyderabad and presently doing my mba in international business..also planning to s