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    Marketplace - Shopping center

    Description The shopping-center industry continues to be successful, vibrant and vital to commerce now and well into the future. This continued success is a testament to the shopping center's ability to dynamically and effectively adapt to changing technologies and consumer tastes and...
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    Qualitative Study of Mall Shopping Behaviors of Mature Consumers

    Description This study employed 30 in-depth interviews to understand the mature consumers' mall experience. Overall, the respondents in our study generally had favorable perceptions of shopping malls in terms of product selection, convenience, and opportunities for social interaction...
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    Positioning Strategies of Malls

    Description In the last decade, retailing sector in India has seen a vast transformation from traditional retailing to modern retailing. The traditional retail consists of small retailers like local Kirana shops, general stores, medical stores, footwear stores, apparel shops, hand-cart hawkers...
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    Effect of Place on Performance of Shopping Malls

    Description The purpose of this paper is to investigate the effect of place mix dimension on performance of shopping malls in the Kenyan context. The research in the area of shopping mall is very limited in Kenya .It involved examining the nature and extent of the moderating role of shoppers...
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    Role of Market Research in Modern Shopping Centre

    Description Historically, shopping centre developers focused on two areas; capital cost and rental return. There was no real interest in "the shopper" and the developer's mission was to maximise rent almost in isolation of consumer demand.     THE ROLE OF MARKET RESEARCH IN THE MODERN...
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    Norman Spink Scholarships 2016 at King's College London

    <h2>Norman Spink Scholarships 2016 at King's College London</h2> King’s College London (KCL), UK announced Norman Spink Scholarships 2016 for students pursuing one year Master of Law (LL.M) program for the session September 2016. Scholarship Details: The scholarship will be worth £10,000...
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    India UG Scholarships 2016 - Trinity College Dublin, Ireland

    <h2>India UG Scholarships 2016 announced by Trinity College Dublin, Ireland</h2> Trinity College Dublin (TCD), Ireland announced India Undergraduate Scholarships 2016 for Indian students pursuing their full-time undergraduate program for the academic session 2016. Scholarship Details...
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    Holland Scholarships 2016 - Tilburg University, Netherlands

    <h2>Holland Scholarships 2016 announced by Tilburg University, Netherlands</h2> Tilburg University, Netherlands announced Holland Scholarships 2016 for students pursuing their master’s program offered in the field of Economics & Management, Communication, Culture & Philosophy or Theology at...
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    Indian Regional Scholarships 2016 - University College Dublin, Ireland

    <h2>Indian Regional Scholarships 2016 announced by University College Dublin, Ireland</h2> University College Dublin (UCD), Ireland announced Indian Regional Scholarships 2016 for students from India who will be ambassadors for their program at UCD Michael Smurfit Graduate Business School for...
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    Rohit Sharma Smashes Another Ton in 2nd ODI

    <h2>Rohit Sharma Smashes Another Ton in 2nd ODI </h2> Century for Rohit Sharma!! His love affair with Australia just got stronger. His 10th ODI ton while his fifth against Australia. Back to back tons for the Mumbai batsman in the series. He seems to love the Aussies!! Rohit Sharma fifth...
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    Rural Marketing is Real Marketing

    Description With more than 700 million people living in rural areas, in some 5,80,000 villages, about two-third of its workforce was engaged in agriculture and allied activities with a contribution of 29 percent of India's Gross Domestic Product (GDP), India's economy is predominantly rural in...
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    Study Paper on Mobile Phone Business - Samsung

    Description This paper examines Samsung Electronics successful growth strategy in the mobile phone business. It examines its early efforts at developing a competitive product in the domestic market, its globalization strategies, and some of the key challenges it faces today. Case Study of...
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    Study on Purchasing Mobile Handsets - Consumer Behaviour

    Description Research always starts with a question or a problem. Its purpose is to question through the application of the scientific method. It is a systematic and intensive study directed towards a more complete knowledge of the subject studied. A Project Report ON “ To study the consumer...
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    Study on Effectiveness of Internet Advertising on Consumer Behaviour

    Description Advertisers are expected to shift and spend millions in internet advertising in the coming years than TV, print ads and other traditional advertising media. With the rapid growth in technology, the internet is becoming an important one stop point for consumers in finding most of...
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    Brand Study on Brand Preference of Mobile Phones

    Description The Cellular telephone (commonly "mobile phone" or "cell phone" or "handphone") is a long-range, portable electronic device used for mobile communication. In addition to the standard voice function of a telephone, current mobile phones can support many additional services such as SMS...
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    MBA Program 2016 - NIT, Calicut

    <h2>MBA Program 2016 announced by NIT, Calicut</h2> National Institute of Technology (NIT), Calicut announced admission for 2 years Master of Business Administration (MBA) program offered in the School Of Management Studies for the session 2016. Eligibility Criteria for NIT, Calicut: #...
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    PGDM 2016 - XIDAS, Jabalpur

    <h2>PGDM 2016 announced by XIDAS, Jabalpur</h2> Xavier Institute of Development Action and Studies (XIDAS), Jabalpur announced admission for Post Graduate Diploma in Management (PGDM) in general and Rural Management program for the session 2016-17. Eligibility Criteria for XIDAS, Jabalpur: #...
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    Ph.D Program 2016 - University of Delhi

    <h2>Ph.D Program 2016 announced by University of Delhi</h2> University of Delhi (DU), Delhi announced admission for Doctor of Philosophy (Ph.D) program in History offered at Department of History for the session 2016. Selection Procedure for University of Delhi: # In the case of those whom...
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    MBA Program 2016 - IIT, Roorkee

    <h2>MBA Program 2016 announced by IIT, Roorkee</h2> Indian Institute of Technology (IIT), Roorkee announced admission for 2 years Master of Business Administration (MBA) program for the session 2016. Eligibility Criteria for IIT, Roorkee: # Candidates should have bachelor’s degree in any...
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    Postdoctoral Fellowships 2016 - University of Pittsburgh, USA

    <h2>Postdoctoral Fellowships 2016 announced by University of Pittsburgh, USA</h2> University of Pittsburgh, USA announced Postdoctoral Fellowships 2016 for students pursuing their postdoctoral research program offered in School of Arts and Sciences at the university for the session 2016...
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