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Consumer Behaviour
Consumer Behaviour Contents 1. Nature, Scope and Importance of consumer behaviour. 2. Consumer Research. 3. Consumer Learning 4. Consumer Perception 5. Consumer Involvement 6. Attitude, Culture, Lifestyle and Socialism 7. Consumer Motivation 8. Consumer Decision Making 9. Consumerism...- amardeepajgaokar
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- behaviour consumer consumer behaviour public relations
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- Forum: Public Relations Management ( PR ).