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    Strategic Management

    Strategic Management sample papers are available at this link: Strategic Management Link
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    Management of Financial Services

    Management of Financial Services sample papers are available on this link: Sample papers
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    International Financial Management

    International Financial Management samples are available at the following link: Sample papers
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    Accounts Theory

    Accounting & Finance on Computers Very good notes on the topic are available at the following link Accounting & Finance on Computers Covers the follwoing topics: Accounting & Its Functions Accounting Concepts & Standards Accounting Information & Its Applications Construction & Analysis of...
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    Accounts Theory

    Accounts Theory written by Naresh Khurana is available at the following link: Accounts Theory
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    International Marketing Sample Papers

    Re: International Marketing International Marketing introduction and much more in the pdf file attached.
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    PHYSICAL DISTRIBUTION COSTS

    Producers of physical products and services must decide on the best way to store and move goods and services to their market destinations. This artcile details about PHYSICAL DISTRIBUTION COSTS.
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    COGNITIVE DISSONANCE

    A small artcile on COGNITIVE DISSONANCE. How marketers control cognitive dissonance?
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    MARKETING CHANNELS

    Channel decisions determine how the firm will reach its target markets. The choice and performance of the channel are major determinants of an organization’s success. Channel of distribution decisions are of vital importance to all types of firms, including producers, wholesalers, and retailers...
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    Marketing research process

    Marketing research is gathered using a systematic approach. The process is discussed in the attached doc file.
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    Introduction to Marketing...

    A doc file on marketing and marketing concept. Case study: McDonald’s Corporation applies the Marketing Concept.
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    MARKETING CHANNELS

    A presentation on marketing channels. Download the file for details.
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    Colgate-Palmolive (Cleopatra) case study

    Colgate-Palmolive (Cleopatra) case study is attached in the doc file.
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    Sales Promotion

    Every businessman wants to increase the sale of goods that he deals in. He can adopt several ways for that purpose. You might have heard about “lakhpati bano”, “win a tour to Singapore”, “30% extra in a pack of one kg”, “scratch the card and win a prize” etc. DOWNLOAD THE ATTACHED FILE FOR...
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    Customer Marketing Organization

    An attached pdf file on Customer Marketing Organization
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    Social Marketing

    A pdf file is attached. it contains a synopsis on Social marketing
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    Social Marketing

    A presentation on social marketing. Download and enjoy.
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    Service Marketing

    Dimensions of Intangible Goods Despite the ever-growing importance of intangible goods in today’s economy, little is known about the underlying structural characteristics of intangible goods. The articles provides the details.
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    Service Marketing

    Re: SERVICE Concept The attached file provides the details on: Differences Between Goods and Services Dimensions of Customer Service A Model of Customer Service: GAP Analysis Management Perceptions of Customer Expectations Service Quality Specifications Delivery of Service Perceived vs...
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    Rural Marketing

    Rural Marketing Test papers are available at: Rural marketing
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