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  1. B

    MANAGEMENT GAME.....

    Horizontal IntegrationLike its counterpart, Vertical Integration, Horizontal Integration is a potential strategic move which a firm may consider. Horizontal Integration means to acquire business activities at the same level of the value chain. This can mean: Acquiring activities dealing with...
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    Hierarchy of Effects

    Over 100 years ago, marketers first conceived a model for consumer purchasing behavior. Originally, it was suggested to be a very simple model of four stages: Awareness › Interest › Desire › Action In the 1960s, the model was refined and relabeled as the Hierarchy of Effects (HOE), founded...
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    My Journey to the IIM !!

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    My Journey to the IIM !!

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    My Journey to the IIM !!

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    MP DownTime

    Glad that MP is back, My students were worried as i was piling them up with assignments :big_grin:
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    My Journey to the IIM !!

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    My Journey to the IIM !!

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    MANAGEMENT GAME.....

    Rule of 72. The Rule of 72 is a formula that is used in investing to approximate the number of years it will take to double money at a given (compound) interest rate. The calculation works by dividing 72 by the interest percentage you will receive, giving the number of years. Example: an...
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    MANAGEMENT GAME.....

    ARRE YEE TERM KITNI BAAR USE HOGA...:SugarwareZ-254: any way next word is................ Dutch Auction ====is a method of selling and buying whereby a seller has multiple, identical items listed for bidding and the price is gradually lowered until it meets an acceptable level to enough...
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    MANAGEMENT GAME.....

    Yield to Maturity (YTM) is the annual rate of return anticipated on a bond that a bondholder buying a bond today and holding it to maturity would receive on his investment. YTM takes into account the total of annual interests payments (coupon yield) , the purchase price, the Redemption Value...
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    MANAGEMENT GAME.....

    Glocalization ====in business is a hybrid combination strategy of globalization along with localization. It expresses the interaction and reconciliation of regional / local demands with general efficiency demands of creating products and services for a global market. The phenomenon was...
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    My Journey to the IIM !!

    Thanx dude...... keep moving.........
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    My Journey to the IIM !!

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    My Journey to the IIM !!

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    My Journey to the IIM !!

    So my days as Faculty has started, since last 4 days I spend my days in preparing for my classes, as policy of Institute is to make new lecturar sit in staff Room and prepare, .......... but yaar It was to hectic 9 AM to 6 PM I sat in staff room reading .......preparing notes ...
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    =$$===MARKETING CONCEPTS=====$$

    The 4Ps Marketing Mix framework is a sound tool for traditional / physical marketing management, however applying that framework to virtual (internet) marketing is a poor choice. Two main limitations of applying the traditional 4P's framework in online environments are: The drastically...
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    =$$===MARKETING CONCEPTS=====$$

    The 3C's model of Kenichi Ohmae, a famous Japanese strategy guru, stresses that a strategist should focus on three key factors for success. In the construction of any business strategy, three main players must be taken into account: The corporation itself. The customer. The competition. The...
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    MANAGEMENT GAME.....

    IT IS THE APPROACH which emphasizes the continuing relationships that should exist between the organization and its customers. It emphasizes the importance of customer service and quality and of developing a series of transactions with consumers. The terminology was first described by Theodore...
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    MANAGEMENT GAME.....

    non - systemetic risk..........
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