Recent content by tush.533

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    How consumer/ shoppers make choice!!

    Evaluation criteria Influence of marketing strategy What decisions rule are used?... any many more
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    NEW PRODUCT ADOPTION, DIFFUSION PROCESS

    Adoption Decision Process How an individual consumer acts . . Life-Style Characteristics of Innovators and Non innovators Characteristics of New Product Success Why Some New Products Fail and Others Succeed
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    Antecidents of Service marketing

    Topics covered: Factors That Influence Desired Service Factors that Influence Desired and Predicted Service Issues Involving Customer Service Expectations Factors that Influence Adequate Service
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    Globalization- A gobbling game ?

    Hi! Folks Learn about the Impact of globbling.. !!! Globalization has on the managers and employees.Also uncover the challenges to manage diversity.Lastly, "change you" or change the profile of customers and employees. Tushar Narula
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    Mckinsey- 7S framework model

    Here is a ppt on Mckinsey model. The 7-S framework of McKinsey is a Value Based Management (VBM) model that describes how one can holistically and effectively organize a company. Together these factors determine the way in which a corporation operates.
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    PPT on Advertising

    Your presentation could have been more better.
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    Indian Movie Marketing

    A great piece of work.Very informative .Thanx :- Tushar Narula
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    Celebrity Advertising

    Plz send me the link..or forward ur project report to email id snipped read rules
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    A case on - Harlequin Romances

    Topics Covered Industry characteristics Who are the consumers? Product Line Advertising and Promotion Distribution Channels International operations Consumer Research Competitors Market Share
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    Research report on Lakme:- A HUL product

    Contents EXECUTIVE SUMMARY 1. INTRODUCTION 2. CRITICAL REVIEW OF LITERATURE 3. RESEARCH METHODOLOGY 3.1 OBJECTIVE OF THE STUDY 3.2 HYPOTHESIS 3.3 RESEARCH DESIGN 3.4 SAMPLE DESIGN 4. INDUSTRY PROFILE 5. DATA,FINDING & ANALYSIS 6. RECOMMENDATION & CONCLUSION 7...
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    Brand Audit- Hindustan Times VS Times Of India

    Hi! there is no prob.. with PDF file.may be u need to have 7.0 version
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    Brand Audit- Hindustan Times VS Times Of India

    Hi! This presentation is prepared for Ogilvy&Mather Pvt Ltd,Gurgoan. Contents:- Physical attributes: What people, places and colors associate with the brand.? Symbols: What does the brand symbolize? Related Brands: What sort of brands does it relate to, how much efficacy does the...
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    hi Your project seems to be thought provoking to me.Can u mail it to me at...

    hi Your project seems to be thought provoking to me.Can u mail it to me at [email protected]. Tushar Narula
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    marketing startegy on launch of new product

    Plz send me ur project report to:- ID snipped read the rules
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    Brand Audit- Hindustan times Vs Times of India

    Hi! This presentation is prepared for Ogilvy&Mather Pvt Ltd,Gurgoan. Contents:- Physical attributes: What people, places and colors associate with the brand.? Symbols: What does the brand symbolize? Related Brands: What sort of brands does it relate to, how much efficacy does the...
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