Recent content by saurav.barua.184

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    A STUDY ON CONSUMER BUYING BEHAVIOR TOWARDS TWO WHEELER BIKES IN CONTEXT TO INDIAN MARKET

    Description This study is based to identify the factors that influence the consumer buying behavior of the two wheeler Bikes at Allahabad, Lucknow and Varanasi cities of Uttar Pradesh. The survey is mainly focused on the buying behavior of the consumer that motivates them to purchase the two...
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