Business Processes A business process is an activity or set of activities that will accomplish a specific organizational goal. Business process management is a systematic approach to improving those processes. Business process management is a systematic approach to making an organization's...
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notes For MBA Students and faculty of MBA
International Logistics
Trends in world trade growth International marketing is becoming more important to companies as the world shifts from distinct national markets to linked global markets. There are some important trends in world tread...
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These are the notes of service marketing and it is usefull for every mba student or faculty of marketing management
Service marketing
BY: Dr. Pankaj Singh
SERVICE MARKETING
Because of their diversity, services have traditionally been difficult to define. The way in which services...