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Description This paper offers an ethical analysis of visual representation that provides criteria for and sheds light on the appropriateness dimension of marketing communications. It provides a theoretically informed framework for recognizing and understanding ethical issues in visual...

Description The complicated interactions between these external factors and the shaping of international value chains are evident when looking at exchange rates. Between early 2006 and mid-2008, the strength of the euro relative to the dollar compelled a number of non-American automobile...

Description This thesis conducts an in-depth analysis of the BMW Group in order to determine the fair value of the Group's share price and to conclude whether it is over- or undervalued. The BMW Group is one of the largest automotive manufacturers that focus on the premium segment, producing...

Description Focuses on understanding the needs of the business as a whole, its strategic direction, and identifying initiatives that will allow a business to meet those strategic goals. It also includes: Creating and maintaining the business architecture Conducting feasibility studies...

Description The slogan "Freude am Fahren" explains the business mission of the luxury car manufacturer BMW, which when translated means a "high driving experience". In addition, the history of BMW as a manufacturer of premium cars is directly related to its features - reliability, sportive and...

Description Protecting Consumer Privacy in an Era of Rapid Change, In today's world of smart phones, smart grids, and smart cars, companies are collecting, storing, and sharing more information about consumers than ever before. Although companies use this information to innovate and deliver...

Description Investors in large-scale projects, particularly in the extractive industries, face the difficult challenge of how to safeguard company personnel and property in a way that respects human rights and the security of local communities. In a range of countries companies have faced...

Description Service Organization Controls are a series of accounting standards that measure the control of financial information for a service organization. They are covered under both the SSAE 16 and the ISAE 3402 professional standards. doc_811592573.pdf

Description According to top management, Google's industry was characterized by rapid change and converging, as well as new and disruptive, technologies. Google faced formidable competition in every aspect of its business, particularly from companies that sought to connect people with...

Description Certain changes are products of shifting technologies. One established technology is replaced by something new. We've seen this before. Steam engines were replaced by internal combustion engines and electricity, electricity grew into electronics, landlines are being replaced by...

Description Mobile device management (MDM) is an industry term for the administration of mobile devices, such as smartphones, tablets, laptops and desktop computers. MDM is usually implemented with the use of a third party product that has management features for particular vendors of mobile...

Description In June 2011, John Ruggie, United Nations Special Representative on Business and Human Rights, presented to the UN Human Rights Council his Guiding Principles on Business and Human Rights: Implementing the United Nations "Protect, Respect and Remedy" Framework, the result of his...

Description In contrast to most recent pieces of legislation, the Act does not contain a purpose statement, nor principles stating the policy objectives that the Act is aiming to achieve. Instead, the policy objectives influencing MBIE's spectrum management decisions will be directed by the...

Description As a customer-obsessed company, Vodafone has a strict policy that it will not engage in anti-competitive practices. Most countries have laws designed to protect free and fair competition. These laws prohibit arrangements with competitors that restrain trade, such as price fixing...

Description Knowledge has become important economic growth force and, consequently, important variable in the new theories and models of economic development (BecerraFernandez & Sabherwal, 2010; Debowski, 2006; Geisler & Wickramasinghe, 2009; Jashapara, 2011; Nonaka & Takeuchi, 1995). The...

Description The complexity of developing and successfully launching a global sport product can be overwhelming to international sport business managers who lack a global product & marketing perspective and understanding. Citation: Hecox, M. G. (2007, October). The Reebok Core Board : Analysis...

Description Communication is defined as transmitting, receiving, and processing information. The parts of a communications model are displayed. Components that should be discussed. 1 Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall Chapter 1 Integrated Marketing...

Description With increasing globalization and international trade, a number of international brands are entering into India which is one of the fastest growing and highly competitive markets in the world. Though, most of the global firms failed to understand the needs of Indian consumers as well...

Description Organizational Structure can improve the working condition of an organization and a poor structure can ruin all the possibilities of openness, dynamism and decision-making. Organizational effectiveness on the other hand, is the extent to which an organization, given certain resources...

Description Firms that desire to do business in large emerging markets need to develop a new paradigm for looking at opportunities in these markets. The success of many such firms has depended on how well have they formed or managed to become a part of an existing network of suppliers and...